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SEO, AEO, GEO: What Actually Changed in Search

SEO, AEO, GEO: What Actually Changed in Search

SEO, AEO, GEO: What Actually Changed in SearchScott D. Peterson
Published on: 21/05/2026

Most people, including marketers, cannot define AEO or GEO. Here is what changed in search, why customers stopped clicking links, and what it means for your business.

answer engine optimizationgenerative engine optimizationAEOGEOSEOAI search